Annual institutional campaign developed for Dii Collection, an exclusive brand of Óticas Diniz.
Created by the agency DDAO, it has as its motto the question: “What is your Dii version today?”, which, in a play on words with the brand name, aims to celebrate the authenticity of each person.












Creative Director: Ricardo Domingues
Creation: Felipe Ajala, Thalles Lorencini, Polliana Lima
Creation: Felipe Ajala, Thalles Lorencini, Polliana Lima
Art Directors: Felipe Ajala, Thalles Lorencini
Copywriter: Polliana Lima
Production Studio: Balboa Filmes
Director: Thiago Eva
Copywriter: Polliana Lima
Production Studio: Balboa Filmes
Director: Thiago Eva
Agency: DDAO