PORTO SEGURO BANK
Project: LAUNCH OF A BANK campaign with PRODUCT INNOVATION
Role: Graphic Design/Art Director
Formula 1 in Brazil is a passion, it triggers emotions in millions of Brazilians like few sports do, here pilots become idols and idols become legends. So how can we bring that passion to Formula 1 in to our bank. Porto Seguro Bank presents: Cards made with Cars the first credit card made with pieces of Formula 1 cars.
Creative Directors: Jhon Meza and Paulo Zamora
Creation: Felipe Ajala and Brayhan Oviedo
Creation: Felipe Ajala and Brayhan Oviedo
Copywriter: Brayhan Oviedo
Art Directors: Felipe Ajala and Felipe Amback
Director Growth & Innovation: Weverton Guedes
Production Studio: Rebolucion
Director: Cassu
Production Studio: Rebolucion
Director: Cassu
Agency: REF+
